Foxbox Founders Update 2024 Q1

Oof. We’re feeling headwinds in the market and I’m sure you are too. Businesses of all industries are grappling with a “do more with less” mandate unlike anything we’ve seen in recent years.

Our business is certainly no exception. We’re adapting constantly. We’re leaning into our healthcare focus and have expanded into AI advisory and implementation. We’re excited about what’s ahead.

With that in mind, a few updates to share.

Welcome Elliott Torres!

Last quarter we formed the Foxbox AI Lab and I’m happy to announce that Elliott Torres is joining our team as AI Advisor & Architect. Elliott brings over 10 years of experience in designing large-scale AI solutions at healthcare and other companies and over 20 in software. He’s as capable as they come in this space, and I’m thrilled to have him on board to help shape the Foxbox AI Lab as we continue to expand how we solve problems for our clients.

Getting Together

We hosted an open conversation about Generative AI Chicago with our friend Plamen Petrov.

Foxbox AI event in Chicago

Elliott & I also talked AI Roadmaps via LinkedIn Live! Miss the live stream? Click here a clip of Elliott talking about using LMMs without compromising customer data, and watch the full recording here.

New LinkedIn Live event about Product Success Metrics will be announced shortly so stay tuned!

Making a Case for Sound Product Strategy in the Age of AI

Generative AI is making it easier than ever to build the wrong thing. While the path to building and launching a product might be faster than ever, generative AI tools can also act as a high-speed train to the wrong destination. So how do you build the right thing?

Celebrating Our Client’s Success

An average of 45,000 flights are routed through US Airspace every day.

Imagine what 45,000 planes in one place would look like. Here’s what DALL•E gave me when I gave it the same prompt. Not bad, if a little ominous feeling?

All of those planes fly around a huge amount of airspace reserved for use by the military. And it’s often unoccupied. I’m thrilled to finally share more about the product we helped build to route air traffic more efficiently. Link to the case study below and check out Airspace Data to learn more.

Airspace Data: Delivering a Properly Calibrated MVP

Route planning wise, things are a little simpler on my end than what the Airspace Data team is solving for. Turns out there’s only so many ways to fly from Minneapolis, MN to Fon du Lac, WI at 5,000 ft.

I’m happy to share that I earned my instrument rating! Now I can fly through the clouds. It’s seriously the coolest feeling ever.

Thanks to the Airspace team, thanks to everyone at Foxbox, and thank you for reading. Cheers to keeping on the throttle!

- Rob

May 10, 2024
Rob Volk
Rob Volk

Rob Volk is Foxbox Digital’s founder and CEO. Prior to starting Foxbox, Rob helped Fortune 500 clients, including Pfizer, USPS, and Morgan Stanley build and scale enterprise apps. He was the CTO of Beyond Diet and implemented technology that scaled to over 350k+ customers, and was the CTO and Co-Founder of Detective (, a venture-backed intelligence platform that amassed 200k+ users in a short time frame. Read more

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